What is Dominwari? New Hokkaido Style? Go To Campaign Japan?
1. What is Dominwari?

Dominwari Update: April 2021
Dominwari has returned to Hokkaido in a new form: Dominwari New Travel Style. This new program has been redesigned with more restrictions to prevent the spread of COVID-19 throughout Hokkaido. To receive the discount, participants must only travel with people they live with, and within their own region of Hokkaido. It is currently only in effect for April, 2021, but may be extended throughout spring and summer. All details for this new program can be found here (Japanese only).
Dominwari Update: 7th September, 2020
Another round of Dominwari budget is set to release in February 2021, with ~2.6 billionJPY to be allocated to tourism service providers around the prefecture. If you are a Hokkaido resident, stay tuned for updates on when we can offer more Dominwari discounts for our properties.
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Dominwari Update: 13th July, 2020
Please note that the first round of Dominwari budget allocation for Vacation Niseko has now been exhausted, along with the prefecture-wide budget for Hokkaido. Thank you to the guests who chose to stay with us under this program, and if you are still interested in visiting Niseko this Summer, be sure to visit our special offers page where we are continuing to offer great deals and discounts (link in bio)!
Dominwari [ どうみん割 ] is the Hokkaido-based incentive for residents to encourage travel within the prefecture. The incentive gives tourism providers a certain amount of money (based on the numbers in their application) to offset rates, making it cheaper for guests to book accommodation, transport and activities. Vacation Niseko are happy to announce they are participating in this incentive, and will be offering decreased rates for Hokkaido residents who choose to stay with us.
The amount of money Hokkaido residents save on each product depends on its initial price, you can see the table below for the different price tiers:
- Total grant amount by Hokkaido government: 2.3billion yen
- Eligible for: Hokkaido residents only
- Discount offered to traveller: up to half the amount
- Scheduled start: 1st July, 2020
- Businesses eligible for the funds: Those who practice the "New Hokkaido Style" - more info on this below
Product | Target Business | Expenditure per person | Discount |
---|---|---|---|
Accommodation | Accommodation providers, tourist associations, OTAs, travel agents | 6,000 yen ~ 9,999 yen | 3,000 yen |
10,000 yen ~ 14,999 yen | 5,000 yen | ||
15,000 yen ~ 19,999 yen | 7,500 yen | ||
20,000 yen or more | 10,000 yen | ||
Accommodation with transport | OTAs, travel agents | 10,000 yen ~ 14,999 yen | 5,000 yen |
15,000 yen ~ 19,999 yen | 7,500 yen | ||
20,000 yen or more | 10,000 yen | ||
Day tours with transport | OTAs, travel agents | 4,000 yen ~ 5,999 yen | 2,000 yen |
6,000 yen ~ 9,999 yen | 3,000 yen | ||
10,000 yen | 5,000 yen | ||
Outdoor activity day tours | OTAs, travel agents (limited to tours), Hokkaido Experience Tourism Promotion Council | 4,000 yen ~ 5,999 yen | 2,000 yen |
6,000 yen ~ 9,999 yen | 3,000 yen | ||
10,000 yen | 5,000 yen |
2. What is the "New Hokkaido Style"?

Only businesses who implement the 'New Hokkaido Style' safety recommendations will be eligible to receive the Dominwari funds. The recommendations aim to shift the way businesses run in a post-pandemic world, and to move forward in the coming years with the goal of Japan being COVID-free. The recommendations consist of 7 steps:
- Ensure that all staff wear masks and frequently wash their hands
- Monitor the health condition of the staff
- Regularly ventilate and air out your facility
- Regularly sanitize and wash facility equipment
- Ensure that all staff keep a safe distance
- Call upon customers to follow proper cough etiquette and wash their hands
- Proactively inform customers about your efforts
Further to the 7 points, the new style suggests the following as best practice for all in Hokkaido (and around Japan):
- Social distance where possible
- Frequently wash your hands
- Use cough and sneeze etiquette - wear masks and cough/sneeze into tissues or your elbow
- Circulate the air where possible
- Avoid the 'Three C's' - closed spaces, close contact and crowded places
- Consider using take out and delivery services rather than eating in at restaurants
- Make use of online shopping services
Vacation Niseko has actively implemented these recommendations into the summer and winter operations through our 'Safe Stay Guarantee' and we have been approved for Dominwari funds as per the conditions of the incentive. For more information on how we are adjusting to the "New Hokkaido Style", visit the link below.
What is the "Go To" Campaign?
Important Update to the Go To Campaign: April 2021
The Japanese government announced an extension to the nationwide suspension of the Go To campaign until further notice. Please note that reservations will not be eligible for the below discounts until the campaign resumes.
For questions regarding the Go To Campaign, please visit the official news source or feel free to contact us.
Update to the Go To Campaign: December 2020
As of December 15th, 2020, the Japanese government has announced a nationwide blanket ban on Go To campaign spending for stays between December 28th, 2020 and January 11th, 2021. Please note that reservations commencing in this period will not be eligible for the below discounts.
Reservations that have already been confirmed between these dates will also be affected, however we will offer discounts in place of the Go To campaign for existing guests who still wish to travel. Please contact our team if you have a reservation between the aforementioned dates to see what options are available to you.

The nationwide "Go To" campaign has also launched, and it's perfect for travellers from other Japanese prefectures wishing to visit Niseko. Initiated by the Japanese government, up to 50% of traveller's expenses will be compensated in the form of discounts and regional travel vouchers. Here are the key points:
- Between the discounts and vouchers, a maximum of 20,000JPY per person, per night can be compensated for accommodation packages (including transfers, set meal plans, tickets and activities).
- Of the (Up to) 50% discount, 35% will be allocated as a general discount on the package, and the remaining 15% amount will be given in the form of coupons which can be used for shopping, food, and activities.
- The following products are eligible for the (Up to) 50% discount:
Package Plans: combinations of accommodation and transport, meals and/or approved activities
-
The discounts will be broken down as follows...
- Example of a package where the total package cost for 5 nights & 4 people is ¥800,000:
Total package amount: ¥800,000
←← 100% of nightly package amount →→
Coupon gift
65%
35%
+
15%
¥520,000
¥280,000
¥120,000
Guest will pay this amount
Go To discount
Coupon
←← 50% discount (Limit ¥20,000pp/night)→→
- Example of a package where the total package cost for 5 nights & 4 people is ¥1,000,000:
Total package amount: ¥1,000,000
←← 100% of nightly package amount →→
Coupon gift
65%
35%
+
15%
¥720,000
¥280,000
¥120,000
Guest will pay this amount
Go To discount
Coupon
←← 50% discount (Limit ¥20,000pp/night) →→
- Example of a package where the total package cost for 5 nights & 4 people is ¥300,000:
Total package amount: ¥300,000
←← 100% of nightly package amount →→
Coupon gift
65%
35%
+
15%
¥195,000
¥105,000
¥45,000
Guest will pay this amount
Go To discount
Coupon
←← 50% discount (Limit ¥20,000pp/night) →→
- Example of a package where the total package cost for 5 nights & 4 people is ¥800,000:
- Only Japanese residents can receive Go To benefits - international tourists cannot receive discounts or coupons.
- Only stays of 7 nights or less are eligible for the Go To campaign.
- Trips to the Tokyo area are eligible for the Go To campaign from October 1st, 2020.
More information on Go To and Vacation Niseko packages
For examples, eligible package inclusions and information on how to get the discount for your Vacation Niseko package, click the button below or contact us.